While inexpensive watches are still mass produced, the most sought-after watches tend to be far rarer – and that’s by design.
The basic law of supply and demand drives up the prices on these luxury watches even more.
Not only are they expensive enough in their own right for all of the reasons mentioned above, but they are also often intentionally limited by the watchmakers themselves.
Why would they want to do this?
To further drive up the price via limited supply and the expectation of very high demand.
If you are a collector of any sort you know how frustrating it can be when one or two items of the set are in short supply – and how you’ll often overpay to get them and “complete your collection.”
In addition, if you collect porcelain, you know that often only a limited, individually numbered amount of models are made.
The same is true of many luxury watches.
They often intentionally make a small set of individually numbered models to drive up the price of the already-costly watches, making them even more in demand and expensive.