Rolex watches are, for many, synonymous with quality luxury watches.
They have a perfect blend of sleek, chic, and sturdy quality, to say nothing of all the extra features offered by some of the latest models.
Add to that the fact that there are now decades of elegant antique and retro Rolexes that you can collect and show off, and it’s understandable why the association between “Rolex” and “Luxury” is so strong.
But is that association a little too “obvious?”
Dare we say, “cliché?”
What if you want luxury without the pomp and pomposity that precedes the purchase of a Rolex?
If so, you’ll want to take a look at these five underrated luxury brands that feature models that in some ways are just as good or – dare we day it – even better than Rolex watches.